Saturday, 20 November 2010

yummy mummy Bec from Ruby Ruby Designs

Today we have a special guest on our blog, not only she is a super talented graphic designer but she is also a very dear friend of mine as we use to work together. Let me introduce the lovely Bec from Ruby Ruby Designs. Bec has 2 gorgeous children, 2 year old super cute Ruby and 1 month old sweet little Aniken {love the name ;)}.

Bec loves her job and she is extremely passionate about her business. This passion flows into her designs as she find it immensely rewarding to work with so many lovely clients! Having stepped aside from the corporate world into that of a work-at-home mum, Bec has never really stopped designing and being creative and can make any business look absolutely gorgeous. I am so delighted to have Bec as our guest today and would like to thank her for taking the time in answering all the questions. Enjoy Bec's interview. xx

Tell us a little about YOU, the woman behind Ruby Ruby Designs?
I'm a Mum to probably the 2 cutest little kids in the world: Ruby (22 months) and Aniken (1 month). {love both names} :) Everyday they amaze me with what they come up with and do. You really don't know love till you have a baby. My partner Danny is wonderful and I couldn't survive a day without him. Design is the only thing I have ever wanted to do, and feel blessed that I get to do something I love. I have been a Designer for a decade with an Advanced Diploma in Graphic Design. I've worked for huge companies including one of the Big 4 Banks and Australia's most loved fashion label.

Since having Ruby, I have been the Graphic Designer for Australia's #1 Sales Alert Newsletter for Mums. Aside from that I have always done freelance work and have decided to really focus on that in recent months. On a personal note, I'm super organised (some may call it OCD), have 2 teeny tiny fluffy dogs, could spend all day trawling through blogs, indulge myself with yummy foods, love beautiful things and want to be a gaz-illionaire so I can shop shop shop!

When did you launch your business/website?
I started Ruby Ruby Designs in May this year on Facebook. I've had a steady stream of clients since then just from Facebook and word of mouth. Needless to say my own business has been a bit neglected and I'm yet to finalise my website, hopefully I'll have launched it early in the New Year.

What was your inspiration for starting your own business & who/what inspires your work?
I always intended on doing Freelance Design once I started a family, and had a special interest in fashion and kids. I spent a lot of time going to markets to buy for Ruby and myself and and got a job designing a Newsletter for Mum's. I loved the logos and designs a lot of the labels had and wanted to be able to create something really gorgeous and fun too. All I've ever wanted is to design beautiful things I can be really proud of, and now I can finally do that.
Everything inspires me.

My house is filled with 'found items' and notebooks filled with ideas that I might one day use for (I really need to get it all under control). My computer is even worse, filled with pics and ideas catalogued away just in case I need. I have a process I go through before I start designing and drawing from my design references is very important to me. I am heavily influenced by kids and childhood generally though. I love being able to live in a dreamland where everyday is a happy day.

What is the most satisfying part of what you do?
They're are so many clever people out there with fantastic ideas, I'm fortunate to be able to help bring them to life. I feel honoured to be involved with business' as they start and watch them grow. By far the most satisfying part of my job is creating something that the client just instantly loves.

What was the most rewarding thing that has happened in your career so far?
Nearly all my jobs have come about from word of mouth. Having clients reccomend me to others is wonderful, and I get lots of warm and fuzzy's when I receive lovely feedback from them. I've built some really strong relationships with the people I've done work for and I find this the most rewarding thing of all.

Can you tell us your favourite handmade item you have brought recently?
I decided that for Christmas and Ruby's birthday this year (she is born on the 28th December) that I would try and make it a 'Handmade/Support a WAHM Chrismas', so I have lots of favs. I bought Ruby and one of her friends, gorgeous little bags from Anika , so so cute. Also love these little shirts from immie&ollie. A very special present I bought for Ruby is a 'Ruby' doll from Lace and Ryde. The dolls are adorable, and you are able to customise them to match your little one. It looks just like Ruby in her ballerina outfit... I think it might be a 'no-touch' toy.

What are your long term goals for your business?
I am pretty happy with the way things are going, I have some great projects coming up that I'm really excited to be involved with. I'd love love love to launch my own range of prints for kids rooms, I have a million ideas and just need to get them out there!

What would be your best tip for someone thinking about selling online?
Get a professional graphic designer help you with your branding. Try to avoid templates otherwise you run the risk of looking the same as everyone else. This will give you an edge on competitors by providing a lasting impression to your clients that your business is strong and reliable. You only have one chance to make a first impression - and it lasts!

Name three brands you couldn’t live without? and why?
Mac - I'm a Graphic Designer, I dream about beautiful sleek shiny Macs. I pretty much have my hands on a Mac 24/7.
Cadbury - the ultimate sustenance.
Facebook - I'm an addict. I love that I can access it everywhere on my Iphone (especially during those long newborn feeds in parent rooms when I'm out).

Do you have a favourite trend?
Changes daily, but I'm really influenced by parties at the moment - candy buffets, balloons, bunting, beautiful invites, maccorrons, doillies, cupcakes... I could go on and on...

What is your favourite place in the world?
Reality - Lying in bed with my two gorgeous babies and Danny (especially if I got some sleep the night before).
Dreamy - Paris really is the most devine place in the world. If I had a gazillion dollars, this is where I would live.

If you could be a super hero or cartoon character who would it be?
I want to be Hello Kity. She's super dooper cute and everyone loves her. I would love to live in her bubbly colourful world of cuteness.



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  1. fantastic interview.....I was lucky enought to have Bec design our logo and she did an amazing job....she put candy soirees on the map!! thanks Bec and enjoy your beautiful family xx

  2. I love that photo!!! cant wait to have my baby and had a photo taken like that!

  3. Thank you so much for your beautiful opening words Ves, they really touched me. I'm so honoured to be featured on such a fantastic blog!
    I love my photos too Nina, they're only that little for a moment so make sure you take a million photos x


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