Monday 24 September 2012

Announcement: MLJ has a new name!



{photography by Tindale Images

Good evening lovelies, this post is well overdue as I have been planning to re-brand my little business for quite some time. I must admit choosing the new name was the hardest, I didn’t want to pick a name that is related to anything specific and I would like to keep my options open as we have few exciting projects lined up for 2013 and I cant wait to tell you more about them. I have been thinking of re-branding for the past 12 months, although I have a soft spot for My Little Jedi (as the business name was inspired by my son Aniken)  the name doesn’t reflect what I do so having a new name I believe it will breathe new life into my business.

Coming from a marketing/brand management background, I know how challenging it is to go thorough re-branding. To ensure a smooth transition, I have decided to re-brand MLJ magazine first so all of our fans take the time to get use to our new name and few months later we will roll out the new name completely. I have done a lot of research on my new direction, new logo and new look and feel. After much research I have decided the right person to help me with the re-branding is the lovely Tabitha from Tabitha and Emma and I cant wait to show you our new look.

All I can say at this stage is that we will launch the Christmas edition of MLJ magazine with the new name so you will have to wait for few more weeks. I would like to thank all of our fabulous fans and supporters which have been on our journey for the past 2.5 years. MLJ has grown and developed into a full time business that is much loved by many of our clients and facebook fans and I hope you will continue to support us once we launch the new name. 

Thank you. 

xx

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5 comments:

  1. We love Tabitha too :) I am sure it will all be amazing and I can't wait to hear more about it.
    Much love and congratulations from the girls at Confetti & Crumbs
    xx

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  2. Thank you so much lovely, it been in the works for few months now and i cant wait to launch the new name :) xx

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  3. Looking forward to seeing your new name! So exciting!
    Elizabeth

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  4. exciting times for you vesna x
    cheers sharon ( cakes by sharon)

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  5. Sounds very exciting ... can't wait to see the new changes.

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